{"id":1698,"date":"2024-11-27T14:46:54","date_gmt":"2024-11-27T13:46:54","guid":{"rendered":"https:\/\/dasmedienzentrum.org\/?p=1698"},"modified":"2024-11-27T14:50:33","modified_gmt":"2024-11-27T13:50:33","slug":"what-makes-radiosalesweekly-a-must-listen-for-media-and-advertising-pros","status":"publish","type":"post","link":"https:\/\/dasmedienzentrum.org\/?p=1698","title":{"rendered":"What makes RadioSalesWeekly a must-listen for media and advertising pros?"},"content":{"rendered":"\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"934\" height=\"619\" src=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-logo.jpg\" alt=\"\" class=\"wp-image-1699\" srcset=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-logo.jpg 934w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-logo-300x199.jpg 300w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-logo-768x509.jpg 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<p>RadioSalesWeekly is a video podcast hosted by Helmut Poppe that focuses on media sales, advertising, and marketing trends. The podcast features insightful discussions with various industry experts and covers a wide range of topics relevant to media sales professionals.<\/p>\n\n\n\n<p>Helmut Poppe shares his extensive experience in media sales to the podcast. He often engages with guests to explore new trends, technologies, and strategies in the media industry. Some of his professional stations include Studio Gong, IPA\/RTL, Vodafone\/Arcor\/germany.net. He is also active in the areas of sales training, the use of digital methods in education, and various market research projects.<\/p>\n\n\n\n<p>Nico Aprile appeared as a guest #RadioSalesWeekly to discuss topics like programmatic advertising and automated booking systems. He is the founder of Aprile Consulting GmbH and has a background in engineering and media sales.<\/p>\n\n\n\n<p>Michel Colin is another frequent guest and shares his expertise on the state of radio and media in daily and in crisis situations. He is a media and radio expert, as well as the publisher of Radiopub. He trains numerous radio salespeople with his platforms #LeBriefing and #RadioCloud<\/p>\n\n\n\n<p>Christophe Montague, the former CEO of NRJ Germany, has also been a guest on the podcast. He has discussed successful collaborations between radio and TV, as well as the challenges and opportunities in the radio industry.<\/p>\n\n\n\n<p>Alexander Zeitelhack is a regular speaker on the podcast, offering insights into ecological mandatory labels in advertising. He is a lecturer at various universities and the host of the industry meet-up #TEAMRadio. He is known for his expertise in sustainable media practices.<\/p>\n\n\n\n<p>Andreas Sprengart is also a regular speaker on the podcast, sharing his perspectives on audio streaming vs. traditional radio. He is a natural-born salesperson and brings his daily successful practical experiences from local radio media sales.<\/p>\n\n\n\n<p><strong>Some episodes of RadioSalesWeekly:<\/strong><\/p>\n\n\n\n<p>\u201eEs wird bitter\u201c Teil 2 Inflation und Strategien im Mediamarketing\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0\u00a0<\/p>\n\n\n\n<p><strong>Gastbeitr\u00e4ge von Michel Colin und Loyd Ford.&nbsp;&nbsp;&nbsp; RadioSalesWeekly No. 88<\/strong><\/p>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"\u201eEs wird bitter\u201c Teil 2 Inflation und Strategien im Mediamarketing No. 88\" width=\"525\" height=\"394\" src=\"https:\/\/www.youtube.com\/embed\/W6QFgU8cMTM?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>Neue Inhalte, andere Werbung, wie viel? Airchecks. Ein bisschen Spa\u00df zum Gendern. RadioSalesWeekly No. 92\u00a0 <a href=\"https:\/\/youtu.be\/nzzyu_h0t_M\">https:\/\/youtu.be\/nzzyu_h0t_M<\/a><\/p>\n\n\n\n<p>Was \u201akostet\u2018 Radio? Der Anteil von Redaktion, Technik, Miete, Heizung und Personal. RadioSalesWeekly No. 95\u00a0 <a href=\"https:\/\/youtu.be\/iAI6JoCpoRY\">https:\/\/youtu.be\/iAI6JoCpoRY<\/a><\/p>\n\n\n\n<p>Audio vor Radio? Wie \u201cNo Shows\u201c minimieren? Wie \u00d6kokunden ansprechen und gewinnen? \u00dcbertreiben es die Digitalmenschen nicht ein wenig, wenn sie Audio gleich- oder sogar vor Radio setzen? RadioSalesWeekly \u00a0No. 110\u00a0\u00a0\u00a0 <a href=\"https:\/\/youtu.be\/Ie1uClr-O_E\">https:\/\/youtu.be\/Ie1uClr-O_E<\/a><\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/hpoppebeim-ardmedia-fruehstueck-1024x576.jpg\" alt=\"\" class=\"wp-image-1700\" srcset=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/hpoppebeim-ardmedia-fruehstueck-1024x576.jpg 1024w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/hpoppebeim-ardmedia-fruehstueck-300x169.jpg 300w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/hpoppebeim-ardmedia-fruehstueck-768x432.jpg 768w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/hpoppebeim-ardmedia-fruehstueck-1536x864.jpg 1536w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/hpoppebeim-ardmedia-fruehstueck.jpg 1930w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><figcaption class=\"wp-element-caption\"><strong>Pic: <strong>Helmut Poppe, RadioSalesWeekly<br>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Stephan Schreyer, Strategic Corporate Audio Advisor<br>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Elke Schneiderbanger, ex-Gesch\u00e4ftsf\u00fchrerin ARD MEDIA<br>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; Christian Scholz, Gesch\u00e4ftsleiter Radio, ARD MEDIA<\/strong><br><br><\/strong><\/figcaption><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"427\" src=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-no2-mit-C-Montague-1024x427.jpg\" alt=\"\" class=\"wp-image-1701\" srcset=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-no2-mit-C-Montague-1024x427.jpg 1024w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-no2-mit-C-Montague-300x125.jpg 300w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-no2-mit-C-Montague-768x321.jpg 768w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-no2-mit-C-Montague-1536x641.jpg 1536w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2024\/11\/RSW-no2-mit-C-Montague-2048x855.jpg 2048w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<p><strong>&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp;&nbsp; <\/strong><strong>Episode No. 3 of #RadioSalesWeekly September 2020<\/strong><\/p>\n\n\n\n<p><strong><br><\/strong><\/p>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"<p>RadioSalesWeekly is a video podcast hosted by Helmut Poppe that focuses on media sales, advertising, and marketing trends. The podcast features insightful discussions with various industry experts and covers a wide range of topics relevant to media sales professionals. Helmut Poppe shares his extensive experience in media sales to the podcast. He often engages with &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/dasmedienzentrum.org\/?p=1698\" class=\"more-link\"><span class=\"screen-reader-text\">\u201eWhat makes RadioSalesWeekly a must-listen for media and advertising pros?\u201c<\/span> weiterlesen<\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-1698","post","type-post","status-publish","format-standard","hentry","category-allgemein"],"_links":{"self":[{"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/posts\/1698","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1698"}],"version-history":[{"count":4,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/posts\/1698\/revisions"}],"predecessor-version":[{"id":1705,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/posts\/1698\/revisions\/1705"}],"wp:attachment":[{"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1698"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1698"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1698"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}