{"id":807,"date":"2020-10-15T12:03:24","date_gmt":"2020-10-15T10:03:24","guid":{"rendered":"https:\/\/dasmedienzentrum.org\/?p=807"},"modified":"2020-10-15T12:03:24","modified_gmt":"2020-10-15T10:03:24","slug":"ueber-den-nachhaltigen-werbeverkauf-und-den-einsatz-von-marktforschung","status":"publish","type":"post","link":"https:\/\/dasmedienzentrum.org\/?p=807","title":{"rendered":"\u00dcber den nachhaltigen Werbeverkauf und den Einsatz von Marktforschung"},"content":{"rendered":"\n<p>Ja, damit ist auch das Wissen \u00fcber den Kunden gemeint &#8230;. UND &#8230; Musik-, Trend- und Reichweitenforschung.<\/p>\n\n\n\n<p>Was m\u00fcssen Salesleute wissen, wor\u00fcber sollten sie reden, wor\u00fcber besser nicht? <br>Zwei Experten geben ihre unterschiedlichen Ansichten dazu preis. Andreas Sprengart meint hierzu eher (und verk\u00fcrzt) &#8222;H\u00f6rt zu und macht&#8217;s nicht kompliziert&#8220;. Alexander Zeitelhack pl\u00e4diert f\u00fcr nachhaltigen Verkauf..<br>Am Ende des Videos Detailinfos zu Messinstrumenten vom &#8218;People Meter&#8216; , Water Marking und Fingerprints.<\/p>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"784\" height=\"557\" src=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2020\/10\/sprengart_poppe_Twitter_151020-1.png\" alt=\"\" class=\"wp-image-811\" srcset=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2020\/10\/sprengart_poppe_Twitter_151020-1.png 784w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2020\/10\/sprengart_poppe_Twitter_151020-1-300x213.png 300w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2020\/10\/sprengart_poppe_Twitter_151020-1-768x546.png 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n\n\n\n<figure class=\"wp-block-image size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"780\" height=\"523\" src=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2020\/10\/zeitelhack_poppe_Twitter_151020.png\" alt=\"\" class=\"wp-image-809\" srcset=\"https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2020\/10\/zeitelhack_poppe_Twitter_151020.png 780w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2020\/10\/zeitelhack_poppe_Twitter_151020-300x201.png 300w, https:\/\/dasmedienzentrum.org\/wp-content\/uploads\/2020\/10\/zeitelhack_poppe_Twitter_151020-768x515.png 768w\" sizes=\"auto, (max-width: 767px) 89vw, (max-width: 1000px) 54vw, (max-width: 1071px) 543px, 580px\" \/><\/figure>\n","protected":false},"excerpt":{"rendered":"<p>Ja, damit ist auch das Wissen \u00fcber den Kunden gemeint &#8230;. UND &#8230; Musik-, Trend- und Reichweitenforschung. Was m\u00fcssen Salesleute wissen, wor\u00fcber sollten sie reden, wor\u00fcber besser nicht? Zwei Experten geben ihre unterschiedlichen Ansichten dazu preis. Andreas Sprengart meint hierzu eher (und verk\u00fcrzt) &#8222;H\u00f6rt zu und macht&#8217;s nicht kompliziert&#8220;. Alexander Zeitelhack pl\u00e4diert f\u00fcr nachhaltigen Verkauf..Am &hellip; <\/p>\n<p class=\"link-more\"><a href=\"https:\/\/dasmedienzentrum.org\/?p=807\" class=\"more-link\"><span class=\"screen-reader-text\">\u201e\u00dcber den nachhaltigen Werbeverkauf und den Einsatz von Marktforschung\u201c<\/span> weiterlesen<\/a><\/p>\n","protected":false},"author":1,"featured_media":786,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-807","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-allgemein"],"_links":{"self":[{"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/posts\/807","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=807"}],"version-history":[{"count":3,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/posts\/807\/revisions"}],"predecessor-version":[{"id":813,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/posts\/807\/revisions\/813"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=\/wp\/v2\/media\/786"}],"wp:attachment":[{"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=807"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=807"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dasmedienzentrum.org\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=807"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}